Games › Beat 'em up › Beat 'em up + Military
Should I ship a Military Beat 'em up?
Beat 'em up + Military
Only 14 developers shipped a Military Beat 'em up in the last 2 years, too few for firm odds: the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.; the top game by est. revenue, Beyond Sandbox, made about est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 16 more are announced, ×3.2 for every developer who shipped in the last year.
Verdict: dead, for a 6 / 10 build.
The middle developer here made $300 in the last 2 years and $420 over 4, against a market of $630 for a 6 / 10 build. 5 developers shipped in the last year and 16 games are announced.
| Bottom 30% | $30 (exactly $30) |
|---|---|
| Median | $300 (exactly $300) |
| Top 25% | $1.2k (exactly $1,158) |
| Top 5% | $733k (exactly $733,433) |
| Developers, 2 yr | 14 |
| Released games | 45 |
| Announced | 16 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $5.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 745% on the market, supply 45% fewer developers than the period before.
Free games: 7%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Beat 'em up
- effort 4 / 10 · medium · effort 4 sits in the medium band
- Military
- effort 6 / 10 · medium · effort 6 sits in the medium band
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Beat 'em up; 8 in 10 of the top 25% also carry Action, PvE, Shooter
- Price point
- $5.99 typical · top 25% priced $19.99 or above
- Art
- 5 in 10 of the top 25% ship with 2D, Anime, Atmospheric
Why players buy here
The top 25% priced at $19.99 or above; the middle game at $5.99.
The top 10 games average 57% positive over 2,389 reviews.
What kills games here
3 in 10 developers made under $50. 9 in 10 of the 12 games released 1 to 2 years ago have fewer than 100 reviews. 16 games are announced against 5 developers who shipped in the last year, ×3.2 per shipper.
Adjacent niches
Beat 'em up with a different setting or mood, ranked by verdict then median.
- + LGBTQ+Fair
- + RhythmFair
- + CollectathonFair
- + Score AttackFair
- + IncrementalFair
- + Tower DefenseFair
- + NinjaLong shot
- + Combat RacingLong shot
- + Character Action GamePoor odds
- + LootPoor odds
- + Co-opPoor odds
- + Online Co-OpPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Endorphin Vice | · EA older | $9.99 | 3,436 56% | 103k | $1.0M (exactly $1,029,769) | Endorphin Studios |
| | Beyond Sandbox | · EA | $19.99 | 1,223 39% | 37k | $733k (exactly $733,433) | Atlas XR |
| | Nitro Express | $12.99 | 1,069 75% | 32k | $417k (exactly $416,589) | Grayfax Software | |
| | Commando Collection | older | $4.99 | 1,414 95% | 42k | $212k (exactly $211,676) | Macrojoy |
| | Zombie Training Simulator | older | $19.99 | 227 92% | 6.8k | $136k (exactly $136,132) | Acceleroto, Inc. |
| | Control Craft 2 | older | $4.99 | 274 72% | 8.2k | $41k (exactly $41,018) | Cristian Manolachi, Atomic Fabrik |
| | Save One More | older | $4.99 | 187 62% | 5.6k | $28k (exactly $27,994) | Stas Shostak |
| | RedEx | older | $7.99 | 111 77% | 3.3k | $27k (exactly $26,607) | fraimone, NipoBox |
| | MECHBLAZE | older | $9.99 | 78 93% | 2.3k | $23k (exactly $23,377) | ASTRO PORT |
| | Deadtime Defenders | $9.99 | 48 79% | 1.4k | $14k (exactly $14,386) | Arcane Embers | |
| | Hentai USSR | $0.99 | 39 87% | 1.2k | $1.2k (exactly $1,158) | Who We Are Games | |
| | TYPER3000 | $11.99 | 2 100% | 60 | $719 (exactly $719) | ALBATROS | |
| | Stickman Physics Battle Arena | $6.99 | 2 100% | 60 | $419 (exactly $419) | Kyle Hawks | |
| | Tank Brigade | $9.99 | 1 100% | 30 | $300 (exactly $300) | Dual B Games | |
| | QUICKN | $4.99 | 1 100% | 30 | $150 (exactly $150) | g_sholar | |
| | Jailbreak Assault | $0.99 | 3 100% | 90 | $89 (exactly $89) | Instant Games Studio | |
| | Night of the Witch's Invasion | $0.99 | 1 0% | 30 | $30 (exactly $30) | AA Mini Games Studio |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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